Cookie Policy
Last updated: November 3, 2025
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.
How BrightTally Uses Cookies
BrightTally uses cookies to enhance your experience on our website, provide our polling services, and improve our platform. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a set period).
Types of Cookies We Use
Essential Cookies
Purpose: These cookies are necessary for the website to function and cannot be switched off in our systems.
- Authentication and security (login sessions)
- Form functionality and data submission
- Poll creation and voting processes
- Session management
- CSRF protection
- Vote integrity and duplicate prevention
Note: You cannot opt out of essential cookies as they are required for basic website functionality.
Analytics Cookies
Purpose: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
- Page views and user behavior
- Popular features and content
- Error tracking and performance monitoring
- User journey analysis
Opt-out: You can disable analytics cookies through your browser settings or our cookie preferences.
Functional Cookies
Purpose: These cookies enable enhanced functionality and personalization, such as remembering your preferences.
- Language and region preferences
- Poll creation templates and settings
- User interface preferences
- Theme and display settings
Opt-out: You can disable functional cookies, but this may limit some features.
Marketing Cookies
Purpose: These cookies are used to track visitors across websites to display relevant and engaging advertisements.
- Advertising personalization
- Campaign effectiveness measurement
- Retargeting and remarketing
- Social media integration
Opt-out: You can disable marketing cookies without affecting core functionality.
Third-Party Cookies
We may use third-party services that set their own cookies:
Stripe (Payment Processing)
Used for secure payment processing and fraud prevention.
Google Analytics
Used to analyze website traffic and user behavior.
Social Media Platforms
Used for social sharing and login functionality.
Managing Your Cookie Preferences
Browser Settings
You can control and delete cookies through your browser settings:
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
- Learn more about our cookie usage
Opt-Out Links
You can opt out of specific third-party cookies:
- Google Analytics: Google Analytics Opt-out
- Advertising: Digital Advertising Alliance
- European Users: Your Online Choices
Impact of Disabling Cookies
If you disable cookies:
- You may not be able to create or manage polls
- Login and authentication features may not work
- Your preferences and settings won't be saved
- Some features may be unavailable or limited
- We cannot remember your cookie preferences
Cookie Retention Periods
| Cookie Type | Retention Period | Purpose |
|---|---|---|
| Session Cookies | Until browser closes | Essential functionality |
| Authentication | 30 days | Remember login status |
| Preferences | 1 year | User settings and choices |
| Analytics | 2 years | Website usage analysis |
| Marketing | 1 year | Advertising personalization |
| Vote Session Tracking | Session-based | Prevent duplicate voting |
Vote Integrity Technologies
Purpose: To maintain poll integrity and prevent vote manipulation, BrightTally uses several technologies:
- Session Tracking: Temporary browser session identifiers to enforce voting limits
- IP Address Monitoring: Limited-time IP tracking (1 hour) to identify potential abuse while protecting legitimate users on shared networks
- Device Fingerprinting: Browser and device characteristics may be collected when poll creators enable device-based tracking. This data is hashed for privacy
- Rate Limiting: Automatic protection against rapid-fire voting attempts
Note: These technologies are used solely for vote integrity and fraud prevention. Technical tracking data is minimized and only retained as long as necessary for the poll's active duration. We do not use this data for marketing, advertising, or any purpose other than ensuring fair and accurate poll results.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Email: hello@brighttally.com
Support: support@brighttally.com
This Cookie Policy was last updated on November 3, 2025. We recommend reviewing this policy periodically for any updates.